The People Practice - Our client, a foremost Card and Gift retailer (premium retail gifting business), is recruiting suitably qualified candidates to fill the position below:
Job Title: Digital Sales Lead
Locations: Abuja (FCT) and Lagos
Employment Type: Full-time
Job Description
- Our client is looking to hire a Digital-Commerce Sales Lead who will be responsible for spearheading the growth and success of our online retail channels which include social commerce.
- You will lead strategic initiatives, leveraging your expertise in e-commerce, digital marketing, and user experience optimization to drive sales and expand our digital footprint in Nigeria's premium gift market.
Responsibilities
E-commerce Strategy Development:
- Develop and implement comprehensive digital commerce strategies aligned with the company's goals to increase online sales and market share.
- Identify emerging trends, technologies, and opportunities to drive continuous growth and innovation in the digital commerce space.
Digital Marketing and Customer Acquisition:
- Lead digital marketing efforts, including SEO, SEM, social media marketing, and email campaigns, to drive traffic and customer acquisition.
- Collaborate with marketing teams to create compelling and targeted campaigns that resonate with our premium brand image.
User Experience Optimization:
- Continuously optimize the online shopping experience to ensure a seamless, user-friendly interface and mobile responsiveness.
- Conduct regular audits and implement improvements to enhance customer satisfaction, retention, and conversion rates.
Performance Analysis and Reporting:
- Monitor and analyze key performance metrics related to e-commerce sales, website traffic, and customer engagement.
- Prepare detailed reports, providing insights and actionable recommendations to drive strategic decision-making and improve online performance.
Cross-Functional Collaboration:
- Collaborate closely with cross-functional teams, including marketing, sales, and IT, to ensure alignment and seamless execution of e-commerce strategies.
- Coordinate efforts to launch new products, promotions, and initiatives on the e-commerce platform.
What does the role mean in simple terms?
- You will be expected to grow our revenues in the digital space of our business
- You will manage the entire digital sales team from sourcing to customer delivery
- We are looking for a way to target Diasporan Nigerians and this will be one of the first tasks on your table
Qualifications
- Bachelor's Degree in Marketing, Business Administration, or a related field. Additional Certifications in Digital Marketing or e-commerce are preferred.
- 5 years of proven experience in e-commerce management or digital marketing, specifically within the retail or e-commerce sector in Nigeria.
- Demonstrated success in developing and executing successful e-commerce growth strategies that drive revenue and customer acquisition.
- Proficiency in digital marketing tools and platforms (SEO, SEM, social media advertising, etc.) and e-commerce platforms (Shopify, Magento, etc.).
- Strong analytical skills, with the ability to interpret data, derive insights, and make data-driven decisions to optimize online performance.
Must Have Skills:
- Strong analytical skills
- Excellent communication and interpersonal skills.
- Ability to build strong relationships and collaborate effectively with cross-functional teams.
- Strong problem-solving and decision-making skills.
Application Closing Date
28th March, 2024.
https://www.hotnigerianjobs.com/hotjobs/590856/digital-sales-lead-at-the-people-practice-lagos-an.html