They are recruiting to fill the position below:
Job Title: Sales Capability Trainer
Location: Lagos
Job type: Full-time
Job Summary
- The Sales Capability Trainer is responsible for strengthening the product knowledge, selling competencies, and overall performance of field sales and telesales teams.
- This role involves designing, delivering, and continuously improving training and coaching programs that equip sales representatives with the skills required to drive customer acquisition, portfolio growth, and quality lending outcomes.
- The Sales Capability Trainer will work closely with Sales Leadership, Product, and Risk teams to ensure that all customer-facing staff understand lending products, compliance requirements, sales processes, and performance expectations.
Key Responsibilities
Training Delivery and Facilitation:
- Conduct engaging, structured, and impactful training sessions for field sales and telesales representatives.
- Deliver onboarding programs for new sales hires to ensure rapid productivity and role readiness.
- Facilitate refresher sessions on lending products, sales techniques, customer engagement, and portfolio management.
Knowledge Gap Assessment & Follow-up:
- Identify skill and knowledge gaps through assessments, field observations, call monitoring, and performance reviews.
- Conduct post-training evaluations to measure learning effectiveness and retention.
- Develop targeted interventions to address recurring capability gaps across teams.
- Provide continuous reinforcement through coaching sessions and follow-up learning activities.
Coaching, Performance Support & Feedback:
- Provide one-on-one and group coaching to improve sales execution, objection handling, and customer conversion.
- Support sales managers in strengthening team performance through structured coaching frameworks.
- Offer actionable feedback to sales representatives to drive improvement in productivity and customer outcomes.
Training Content & Material Development:
- Develop and update training materials, including presentations, role-play scenarios, job aids, and sales playbooks.
- Simplify complex lending and product concepts into clear and practical learning modules.
- Ensure training content remains aligned with business priorities, product updates, and regulatory requirements.
- Support digital learning initiatives, including e-learning modules and knowledge-testing tools
Field Support, Shadowing & On-the-job Training:
- Conduct field visits to observe sales execution and provide real-time coaching support.
- Shadow sales representatives during customer engagements to reinforce training application.
- Collaborate with regional and area managers to ensure consistent sales standards across territories.
- Support sales activation drives and product rollout initiatives with frontline capability reinforcement.
Reporting, Analytics & Continuous Improvement:
- Track and report training participation, learning outcomes, and capability improvement metrics.
- Measure training impact through KPIs such as conversion rates, sales productivity, and portfolio quality.
- Provide recommendations to leadership on capability priorities and training improvements.
- Continuously enhance training approaches based on feedback, data insights, and evolving business needs.
Requirements
- Bachelor’s degree in Business Administration, Marketing, Human Resources, or a related discipline.
- 3–5 years in sales training, coaching, learning & development, or sales enablement roles.
- Prior experience working as a field sales representative or telesales agent is a strong advantage.
- Experience in fintech, lending, FMCG distribution, or financial services is an added benefit.