We are recruiting to fill the position below:
Job Title: Area Sales & Marketing Representative
Location: Lagos
Employment Type: Full-time
Job Description
Achieving Growth and Sales Target:
- Oversees sales activities in assigned area/region to ensure that monthly sales target is met.
- Maintain sales territories and quotas in the state/region.
- Analyze sales records, customer accounts, and explore new sales opportunities.
Dirstribution / HORECAS Enlistment:
- Enlist and effectively manage the Distributors in assigned area/region through effective business development.
- Enlist and effectively manage the HORECAs in assigned area/region through effective business development.
- Keep an up-to-date outlet universe of assigned region to aid enlistment.
- Carry out effective implementation of your region Route to Market (RTM) coverage plan.
Customer Relationship Management:
- Build client relationships by establishing and maintaining positive relationships with clients.
- Build positive relationships with Customers on the Company’s brand offerings.
- Build an effective communication chain with customers.
- Resolve customers issues, challenges and eradicating conflict in a timely manner.
Business Plan Development:
- Work with the sales department to create business plans and strategies for assigned area.
- Maintain clients’ Interactions by visiting existing and potential customers, explaining product features, and securing sales contracts.
- Carry out territory analysis for business development and making necessary adjustments as needed.
Sales Forecasting:
- Accurately predict the area/region’s future sales, which is critical for aligning inventory with anticipated demand, ensuring customer satisfaction and optimizing revenue.
- Analyse market trends, historical sales data, and seasonal influences to make informed decisions on stock levels and promotional strategies.
- Conduct sales forecasts to determine financial objectives and target markets.
Budget Preparation:
- Prepare and submit your sales annual budgets.
- Ensure, you strictly adhere to the budget, Company policies and procedures.
Performance Monitoring, Motivation and Coaching:
- Monitor sales representative performance and providing coaching as needed.
- Review, approve and evaluate their daily calls/trade visits report.
- Organize conference calls or zoom/google meet meetings with region’s sales team to discuss sales activities and make decisions.
Reporting:
- Generate sales reports weekly, monthly, quarterly and annually and send to your assigned Manager
- Present periodic reports on assigned territory sales operations as required.
Competition and Industry:
- Monitor competitors’ activities within your assigned territory and report to the Management.
Requirements
- B.Sc/HND in Marketing/Accounting/Economics or related courses.
- Candidate must have 2-3 years sales experience in WINES AND SPIRITS SECTOR, particularly in selling premium wines and spirits.
- Candidates must live and reside in Lagos.