Specialist Corporate Segment at Etisalat Nigeria

Etisalat's vision is a world where people's reach is not limited by matter or distance; a world where people will effortlessly stay in touch with family and friends; a world where businesses of all sizes can reach new markets without the limitations of distance and travel

Etisalat Nigeria is recruiting to fill the below position of:

Job Title: Specialist Corporate Segment

Location: Lagos, NG

Job Summary
Support Manager-Corporate Segment in developing corporate value propositions and collaborating with multiple cross-functional groups in bringing the propositions to market

Principal Functions

• Assist with the development of propositions and new product initiatives to grow corporate segment profitability
• Support the execution of strategic activities aimed at achieving overall corporate segment objectives and KPIs within timeline and on budget
• Identify tailored marketing propositions to suit corporate needs and requirements
• Assist with the development of concepts for propositions targeted at corporates in line with approved business strategy and according to corporates' requirements
• Assist with the development of briefs for internal and external stakeholders, manage content development, oversee execution and deployment of campaigns and analyze reporting to optimize campaign performance
• Propose projects and tactical activities aimed at penetrating the corporate market
• Support Manager-Corporate Segment in the development of marketing plans and management of marketing elements of offers - such as naming, positioning, marketing brief development, execution and socialization
• Conduct regular environmental scanning of the competitive landscape to collate relevant information as may impact on strategy for corporates
• Monitor approved/ existing corporate segment projects and initiatives to ensure end-to-end process compliance
• Provide recommendations on the design of a customer lifecycle extension plan for corporates
• Assist with the management of the corporate segment's strategy and execute direct marketing (email, text, mail) to achieve specified goals and targets
• Participate in product launches targeted at Etisalat Nigeria's corporate market
• Provide support in conducting research on current trends as they relate to corporates and monitor related developments within the telecoms industry
• Provide support in conducting research on initiatives for market penetration aimed at acquiring intelligence on the preferences and behavioural patterns of the corporate market
• Provide inputs and make recommendations on the development of viable market penetration and market share acquisition frameworks for the corporate segment
• Maintain cordial relationships with internal and external stakeholders to ensure successful completion and delivery of projects and initiatives
• Conduct additional training for the Corporate Sales team on new corporate products and services and provide necessary documentation needed for FAQs and training
• Generate and analyze performance reports to aid clear decision-making, co-ordinate approvals and sign-offs for documents originating from the corporate segment team, and ensure safekeeping of such documents
• Perform any other duties assigned by the Manager, Corporate Segment.

Educational Requirements

• First degree in a relevant discipline

Experience, Skills & Competencies

• Between three (3) and five (5) years directly relevant post-NYSC work experience
• Ideal candidate must be able to demonstrate:
  • Good knowledge of competitive environment, consumer trends and trade practices in the industry
  • Excellent oral and written communication skills
  • Strategic and analytical thinking
  • High levels of integrity and self-regulation

Application Closing Date
31st October, 2013

Method of Application
Interested and qualified candidates should:
Click here to apply online

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