Marketing Manager at Dealdey Limited

DealDey is always on the lookout for young, vibrant and talented individuals with an unmatched drive.

Launched in March 2011, DealDey features a daily deal on the best things to do, see, eat, and buy in Lagos and Abuja. DealDey is an easy and fun way to get fantastic deals on great experiences. At DealDey we support local businesses and in return they support consumers with good savings! We want to create a "Win-Win" scenario each and every day for local merchants who want to attract new customers, and consumers who want to save money and take advantage great services and activities in their own city.

Job Title: Marketing Manager

Location: Lagos

Role Purpose:
The Marketing Manager would ensure a marketing direction for the growth of the DealDey brand, responsible for formulation and execution of marketing strategies necessary to drive improved brand perception, conversion rates and online revenue as well as achieving online customer acquisition numbers. Copied from: www.hotnigerianjobs.com

Key Accountabilities:

• Responsible for meeting or exceeding online revenue targets and developing plans to make up for any shortfalls in revenue
• Possess clear understanding and point of view on the entire shopping experience and develop action plan to improve customer experience
• Identify and document website enhancements with an understanding for the complexities and opportunities related to direct mail marketing expense
• Expand the DealDey brand frontiers across Nigeria and West Africa
• Investigate, recommend and implement new enhancements that can increase revenue, brand awareness and improve overall customer experience by analyzing the results of ongoing efforts.
• Manage online customer acquisition and retention programs including SEM, SEO, email, affiliate, and social marketing.
• Plan, organize and produce all e-mail campaigns, homepages and relevant creative content per the marketing calendar to drive traffic and increase conversions on the website.
• Use Google Analytics and other business tracking tools to make strategic and tactical recommendations
• Benchmark, measure and analyze results of online marketing initiatives such as e-mail campaigns, promotions, SEO marketing, affiliate program and future online marketing initiatives.

Knowledge, Skills and Experience:

• This position requires a graduate with University Degree or its equivalent with a minimum of 5 years working experience in Sales & Marketing or a similar position.
• An MBA would give added advantage
• Candidate must possess excellent negotiation and communication skills (Written & Oral), Integrity, ability to plan, schedule and coordinate effectively are very essential.

The following skills are essential:

• Analytical ability
• Creative imagination and problem solving
• Must be Computer Literate.

Application Closing Date
31st March, 2014

Method of Application:
Interested candidates whose experience and competencies match the job profile should please send their CVs as an email attachment with the subject "Marketing Manager- DD/MAR/MM/0214" to: [email protected]
Please note that only shortlisted candidates would be contacted.