Growth & Marketing Specialist at Beacongate Limited

Beacongate Limited is a one stop business solution provider company offering a wide range of HR support services to organisations in the area of advisory, recruitment, training, business coaching, outsourcing and HR services. Our reputation for quality consulting services and results are outstanding as our clients are able to focus their management skills and technical resources on their core competence. We have been able to harness the power of our teams to deliver exceptional services across diverse industries such as banking, telecommunication, oil & gas, construction, hospitality and manufacturing among others.

We are recruiting to fill the position below:

Job Title: Growth & Marketing Specialist

Location: Lagos

Responsibilities

• Identify and develop new business opportunities through networking, tapping inoto industry knowledge and existing contacts.
• Proactively initiating contact with potential clients through cold calling and other sales penetrative initiatives.
• Build and Maintain good relationship with existing clients to facilitate repeat business.
• Responsible for customer’s growth, acquisition, retention and upsell.
• Define the company’s growth plan, coordinate and execute.
• Identify and develop new commercial opportunities to generate income and manage costs effectively.
• Persuade clients to sign contracts on exclusivity and/or retainer basis.
• Conduct extensive research on Citimobile Media Ltd B2B and B2C target audience to understand their challenges and priorities and align marketing strategies to meet their needs.
• Co-create and execute company’s marketing strategy using various methods, including both online and offline channels.
• Create compelling contents for proposals, email, and letters to enhance Citimobile client network.
• Create an on-brand presentation for prospective clients.
• Seek and use client’s feedback to promote referral and retention of existing clients.
• Optimise the customer’s journey and profiling to increase conversion of leads to paying clients.
• Track and measure marketing outcomes including marketing activities, response, leads, sales, retention, Net Promoter Score and ROIs.
• Conduct research on existing services and compare them with competitors while preferring alternatives.
• Be the primary contact for growth initiatives with prospective clients and proposed partners.
• Train and mentor the Sales Team for optimal performance.

Qualifications

• Bachelor's Degree or HND in any discipline.
• Minimum of 5 years experience and at least two years in Sales and/or Business Development.
• Professional certification is an added advantage.

Application Closing Date
Not Specified.