Marketing / Brand Manager at Precious Aurum Integrated Services

Precious Aurum Integrated Services is a Nigerian company that serves as the managing company for its subsidiary companies [Crun-Ore Mining and metals limited, Dexter Roy GeoConsult Limited, Green Siberia Limited and Formidable]. The company is in the business of providing diversified services across various sectors of the Nigerian economy including but not limited to mining, mining consultancy, logistics, culinary services, project management, agricultural products extraction and processing, contract acquisition, import/export, among others. As a group, we are driven by a culture of excellence, integrity, and teamwork. We continuously strive for innovation, leveraging technology and best practices to improve our operations and deliver superior results. We are dedicated to corporate governance, ethical conduct, and social responsibility, ensuring that our actions positively impact our employees, communities, and the Nigerian society at large.

We are recruiting to fill the position below:

Job Title: Marketing / Brand Manager

Location: Abuja (FCT)
Employment Type: Full-time

Responsibilities
Strategic Planning and Development:

• Develop and implement comprehensive marketing strategies.
• Conduct market analysis and identify target audiences.
• Align marketing plans with overall business objectives.

Brand Management:

• Establish and maintain a consistent brand identity.
• Oversee the creation of marketing collateral and brand materials.
• Ensure brand guidelines are adhered to across all channels.

Campaign Management:

• Plan and execute marketing campaigns across various channels.
• Monitor campaign performance and analyze key metrics.
• Adjust strategies based on campaign effectiveness.

Market Research:

• Stay informed about industry trends and competitive landscape.
• Conduct market research to identify opportunities and threats.
• Analyze consumer behavior and market dynamics.

Content Development:

• Create compelling and relevant content for marketing purposes.
• Collaborate with creative teams for design and copy-writing.
• Ensure content aligns with brand messaging and strategy.

Cross-Functional Collaboration:

• Work closely with sales, product development, and other teams.
• Collaborate with external agencies and vendors.
• Foster a collaborative environment for effective campaign execution.

Analytics and Reporting:

• Track and analyze key performance indicators (KPIs).
• Provide regular reports on marketing and brand performance.
• Use data to make informed decisions and optimize strategies.

Social Media Management:

• Manage and grow social media presence.
• Develop engaging content for social media platforms.
• Respond to social media inquiries and monitor brand mentions.

Public Relations:

• Develop and maintain relationships with media outlets.
• Coordinate public relations efforts and events.
• Manage crisis communication when necessary.

Budget Management:

• Develop and manage marketing budgets.
• Allocate resources efficiently for maximum impact.
• Monitor expenses and ensure cost-effectiveness.

Candidate Requirements

• Bachelor's Degree in Marketing, Business, or a related field; Advanced Degree preferred.
• Minimum of (2) years experience in Marketing or Brand Manager.
• Demonstrated ability to develop and execute strategic marketing plans aligned with business goals.
• Creative thinker with a history of developing engaging and impactful marketing campaigns.
• Exceptional written and verbal communication skills.
• Leadership skills, including team management and project leadership.
• Experience in crafting and maintaining a strong and consistent brand identity.
• Proficient in digital marketing tools, platforms, and analytics.
• Strong analytical capabilities for data-driven decision-making.
• Adaptability to evolving market trends and a dynamic work environment.
• Results-driven with a history of achieving measurable success in marketing and branding initiatives.
• Familiarity with marketing automation platforms and emerging technologies.
• Continuous learning mindset and staying updated on industry best practices and innovations.

Application Closing Date
20th January, 2024.

How to Apply
Interested and qualified candidates should send their CV to: Hrpais3@gmail.com using the Job Title as the subject of the mail.