Head, Brand and Marketing at Termii

Termii is a communications platform that allows African businesses to send messages to anyone across SMS, email, voice, and instant messaging channels. With Termii businesses can verify customer identity & transactions, send product notifications to customers and generate personality and engagement insights from customer transactions.

We are recruiting to fill the position below:

Job Title: Head, Brand and Marketing

Location: Lagos
Employment Type: Full-time

Job Description

• As the Head of Brand and Marketing at Termii, you will play a pivotal role in shaping the company's brand identity, positioning, and marketing strategies.
• You will lead a dynamic team of marketing professionals and collaborate closely with cross-functional teams to drive brand awareness, customer acquisition, and revenue growth.

Main Duties and Responsibilities

• Develop and execute comprehensive marketing strategies to enhance Termii's brand visibility and market presence.
• Lead the development and implementation of integrated marketing campaigns across multiple channels, including digital, social media, email, and events.
• Define and communicate Termii's brand positioning, messaging, and value proposition to target audiences.
• Drive customer acquisition and retention efforts through data-driven marketing initiatives and customer segmentation strategies.
• Collaborate with product management and sales teams to align marketing efforts with business objectives and drive product adoption.
• Conduct market research and competitor analysis to identify emerging trends, opportunities, and threats in the industry.
• Manage the marketing budget effectively, monitor campaign performance, and optimize marketing efforts for maximum ROI.
• Build and nurture relationships with key stakeholders, partners, and influencers to amplify Termii's brand reach and impact.
• Lead, mentor, and inspire a high-performing team of marketing professionals, fostering a culture of creativity, collaboration, and continuous improvement.

Requirements and Skills

• Bachelor's Degree in Marketing, Business Administration, or a related field; MBA preferred.
• Proven experience (Minimum of 4 years) in a senior marketing leadership role, preferably within the technology or SaaS industry.
• Demonstrated track record of developing and executing successful marketing strategies that drive brand awareness, customer acquisition, and revenue growth.
• Strong understanding of digital marketing channels, analytics, and performance metrics.
• Excellent communication, presentation, and interpersonal skills.
• Strategic thinker with the ability to translate market insights into actionable marketing plans.
• Results-oriented mindset with a focus on delivering measurable outcomes and driving business impact.
• Experience managing cross-functional teams and collaborating with stakeholders at all levels of the organization.

Benefits and Perks

• Comprehensive health and wellness benefits including access to Gym, Spa, etc.
• In addition to national and state observed holidays, team members get 20 days paid time off.
• 10 paid study leave days per year
• 10 paid sick days per year
• Light daily refreshments at work
• Hybrid Work Structure (3 days remote, 2 days On site)
• Paid parental leave days for new parents (i.e Maternity/Paternity leave)
• 13th Month
• Celebration benefits (Birthday, Wedding, Childbirth)
• Monetary Support (in the event of loss of a loved one)
• ICT Allowance
• Dynamic and inclusive work environment
• Learning and Development opportunities.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.