Digital Marketer at Lagosbiz

Lagosbiz is an innovative startup on a mission to transform the business landscape of Lagos by creating a comprehensive directory of local businesses. We believe in empowering businesses of all sizes to reach a wider audience, connect with potential customers, and thrive in the dynamic city of Lagos.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Nationwide
Employment Type: Full-time

Job Description

• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
• Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

• Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and Skills

• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Up-to-date with the latest trends and best practices in online marketing and measurement
• A relevant qualification

Salary
N350,000 monthly.

Application Closing Date
19th June, 2024.

How to Apply
Interested and qualified candidates should send their CV to: consultlagosrecruiter@gmail.com using the Job Title as the subject of the mail.