Senior Marketing Manager at Talents and Skills Africa Consulting

Talents and Skills Africa Consulting - Our client is recruiting to fill the position below:

Job Title: Senior Marketing Manager

Location: Gbagada, Lagos
Employment Type: Full-time

Job Description

• The Senior Marketing and Sales Manager at our client organization will lead the marketing and sales team to drive business growth and increase market share.
• This role requires a strategic thinker with a proven track record in marketing and sales within the alternative energy sector.
• The Senior Marketing and Sales Manager will develop and implement comprehensive marketing strategies, manage sales activities, and ensure alignment with business objectives.

Responsibilities
Strategic Planning:

• Develop and execute marketing and sales strategies to achieve business goals.
• Analyze market trends and competitor activities.

Sales Management:

• Lead and manage the sales team to meet and exceed sales targets.
• Identify new business opportunities and expand customer base.

Marketing Campaigns:

• Plan and oversee marketing campaigns, including digital marketing, advertising, and promotions.
• Measure and report on campaign effectiveness.

Customer Relationship Management:

• Build and maintain strong relationships with key clients and partners.
• Ensure high levels of customer satisfaction and retention.

Product Development and Positioning:

• Collaborate with the product development team to align products with market needs.
• Position products effectively to maximize market penetration.

Budget Management:

• Develop and manage the marketing and sales budget.
• Monitor and control expenditures to ensure cost-effectiveness.

Team Leadership:

• Recruit, train, and develop a high-performing marketing and sales team.
• Provide leadership, mentorship, and performance feedback.

Reporting and Analytics:

• Track and report on key performance metrics.
• Utilize data analytics to inform strategic decisions and improve marketing and sales outcomes.

Qualifications & Experience
Education:

• BSc/HND degree in Marketing, Business Administration, or related field.
• Master’s degree or relevant certifications are a plus.

Experience:

• Minimum of 7 years of experience in marketing and sales management.
• Proven track record in the alternative/green energy sector.

Skills / Competencies:

• Strong leadership and team management skills.
• Excellent communication, negotiation, and presentation skills.
• Proficiency in CRM software and digital marketing tools.
• Key Attributes    Strategic thinker with strong analytical skills.
• Ability to work in a fast-paced and dynamic environment.
• Results-oriented with a focus on achieving targets.

Application Closing Date
30th June, 2024.