Senior Executive, Social Media Management at Hamilton Lloyd and Associates

Hamilton Lloyd and Associates - Our client is a Global Digital Agency offering an integrated variety of digital marketing services with presence in 54 countries.

Due to internal expansion, they have decided to hire a candidate to fill the position below:

Job Title: Senior Executive, Social Media Management

Location: Lagos

Main Purpose of the Job

• The Senior Executive, Social Media will be expected to work across accounts and across the division including: community management, digital PR and insight/research management.
• The role and deliverables of the Senior Executive, Social Media should be determined on a brief-by-brief, project-by-project basis by the social team member lead or the account project manager.

Main Responsibilities

• Where necessary, the Senior Executive, Social Media will be expected to community manage on owned platforms:
• Community management includes the following deliverables:
• The coal-face of multiple brands on owned social channels
• Write and publish daily content - led by weekly/monthly content plan
• Listen and engage with communities and influencers in the social space
• Grow owned channels
• Turn-around negative community sentiment about the brand
• Trawl and aggregate web content
• Feedback community behaviours and insight to client
• Compile monthly activity insight reports
• Where necessary, the Senior Executive, Social Media will be expected to perform a digital PR role:
• Aid in earned media planning and implementation, including earned media drop schedules
• Generate content for publishing by third-party publishers (including blogs, forums, and websites)
• Ongoing liaison with third-party publishers on content performance and targets
• Establish offline relationships with bloggers and influencers
• Report-back on earned media campaigns and make recommendations
• Show key understanding of the Nigerian blogger/influencer mix as applied to brands
• Show key understanding and application of international earned media trends as they relate to the local market

Key Responsibilities
Internally:

• Proactive delivery of client expectations
• Deliver on social channel targets and metrics
• Write and publish daily short-form copy that is on-brand
• At times, project manage design, development, content and creative on channels/campaigns
• Around-the-clock management of brand communities where necessary
• Monthly content flat plans
• Weekly/monthly social reports and insight

To client:

• Full understanding of clients’ marketplace and business
• Escalate brand-threatening community issues to client
• Inform the client of relevant new media developments and leanings

Required Qualifications/Experience

• A Bachelor's Degree in a relevant course from a reputable institution.
• 4-5 years working experience from a Digital Agency.
• Social Media certification will be an added advantage.

Key Competencies / Skills
Thorough understanding of:

• Brand and community behaviours online
• Social media tools and techniques (eg. publishing and insight)
• The Nigerian and international social landscape
• Agency workflow and deadlines
• Implementation

Key Characteristics

• Pro-activity
• Creativity
• Teamwork
• Innovation / initiative

Application Closing Date
11th August, 2015.

How to Apply
Interested and qualified candidates should forward their CV's to: [email protected]

Note: Only successful candidates will be contacted.