Brand and Communications Manager at MainOne Cable Nigeria

MainOne's success is built on having talented and highly proficient people within their respective fields as the driving force behind our business.

A job in MainOne is different from any other you have had. With joining MainOne you'll be challenged, inspired and proud as you become a part of something big.

We are recruiting for the vacant position of:

Job Title: Brand and Communications Manager

Location: Lagos State
Department: Commercial
Reporting Line: Head, Marketing

Responsibilities

• The Brand and Communications Manager will oversee the articulation and implementation of effective strategies targeted at MainOne’s customer segments and requirements, which maximize market penetration, customer growth, and profitability.
• He/She will also oversee the Marketing function and guide its personnel and activities to meet overall corporate goals and objectives

Specifically, Other Responsibilities

• Provide broad guidelines for the translation of the departmental strategies into specific operational plans and programs
• Define and direct marketing programs for demand creation, lead generation and interface for lead tracking and management
• Oversee marketing communications including branding, public relations, advertising, white papers, , seminars and events collateral materials, analyst and market research management and content
• Incorporate customer service tactics to ensure that the Company and its employees exemplify optimal service to customers at all times
• Oversee the development and implementation of marketing and promotional campaigns aimed at acquiring new customers and increasing MainOne’s share of the customer wallet
• Research, analyze, and develop detailed marketing strategy including determine market potential, trends, and opportunities
• Keep abreast of local and global best practices and make recommendations on how this impacts the department’s role as well as the Organization
• Develop ROI measurements to justify advertising and marketing spend. Ensure that all applicable KPIs are measured effectively and financial controls adhered to
• Champion the definition of the department’s processes, policies and procedures as well as standardized sales pitches and documentation. Continually review and assess their effectiveness and efficiency and identify improvement opportunities
• Perform other duties as assigned by the Head, Marketing
• The responsibilities defined above span across the business in Nigeria, Ghana and International markets.

Supervision

• To work directly under the supervision of the Head, Marketing

Qualifications, Skills & Competencies

• Bachelor Degree in a relevant discipline
• Post graduate/relevant professional qualification will be an advantage
• Ten (10) to Twelve (12) years’ work experience in business strategy and marketing & research with at least six (5) years in managerial role
• Eight (8) to Ten (10) years’ work experience in business strategy, marketing & research.
• Very good knowledge of media technologies (computer, communications, graphics, etc.)
• Ability to communicate effectively in both commercial and technical terms
• Ability to conduct research studies, analyse data, and articulate specific strategies
• Good oral and written communication skills
• Time & self-management skills
• Relationship Management
• Team work

Demand on the Job

• Ability and willingness to work long hours and meet tight deadlines;
• Ability to work with minimal supervision
• Ability to make timely decisions, exhibiting sound and accurate judgment
• Ability to pay attention to details
• Ability to function under pressure

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should:
Click here to apply online