Videographer / Photographer at BrandCo Nigeria Limited

BrandCo's core focus is to identify high-street brands that appeal to the urban African consumer and offer these through world class retail experiences. We take time to understand a brand's offering and how it can be tailored to consumer's shopping habits and preferences in our target markets.

We are recruiting to fill the position below:

Job Title: Videographer / Photographer

Location: Lagos

Job Summary

• BrandCo is seeking a talented and creative Photographer/Videographer to join our dynamic Marketing Team. 
• This role is crucial in shaping the brand’s visual identity, capturing high-quality images and videos for social media, eCommerce, in-store promotions, and marketing campaigns. 
• The ideal candidate will have a strong eye for detail, an understanding of brand aesthetics, and the ability to produce engaging visual content that enhances customer engagement and drives sales.

Responsibilities
Content Creation for social media & eCommerce:

• Produce high-quality product photography and lifestyle content for Skechers Nigeria’s social media platforms (Instagram, Facebook, TikTok, Snapchat, X, YouTube, LinkedIn) and eCommerce website.
• Create engaging short-form videos (e.g., reels, TikToks, behind-the-scenes, styling videos, promotional videos) to boost brand visibility.
• Edit and enhance images and videos using software such as Adobe Photoshop, Lightroom, Premiere Pro, After Effects, or CapCut.
• Conceptualize, shoot, and edit seasonal campaigns, influencer collaborations, and brand marketing initiatives.

Store & Event Photography/Videography:

• Capture high-quality images and videos of Skechers stores, highlighting store ambiance, promotions, and customer interactions.
• Cover all Skechers in-store activations, fashion collaborations, sponsorships, influencer events, and corporate events.
• Ensure all event footage is edited and published in a timely manner to align with marketing campaigns.

Product Photography & Coordination with Buying & Merchandising Team:

• Work closely with the Buying & Merchandising Team to photograph all new stock arrivals for social media, eCommerce, and marketing campaigns.
• Ensure consistent lighting, angles, and styling across all product images for a cohesive brand look.
• Maintain an organized database of all product images and videos for future use.

Marketing & Campaign Support:

• Collaborate with the Marketing Team to create visuals for ad campaigns, website banners, billboards, email marketing, and print materials.
• Work on brand collaborations, producing content for partnership activations.
• Assist with the creation of visuals for influencer briefs to guide content direction.

Equipment & Workflow Management:

• Manage BrandCo’s photography and videography equipment, ensuring proper maintenance and care.
• Develop an efficient workflow for editing, organizing, and archiving all media assets.

Key Performance Indicators
Content Output & Quality:

• Minimum of 50 high-quality product images per week.
• Minimum of 8 video content pieces (reels, behind-the-scenes, influencer features) per week.
• Consistent brand-aligned visual storytelling across all platforms.

Social Media Engagement & Growth:

• Increase in engagement rates on content (likes, shares, comments, saves).
• Improvement in video views and watch time on platforms like Instagram, TikTok, and YouTube Shorts.

E-Commerce Contribution:

• Increase in conversion rates from product photography on bcode website.

Event & Store Photography:

• All major BrandCo events and store activations covered with high-quality visuals.
• Quick turnaround time for event recap videos and promotional edits.

Collaboration & Workflow Efficiency:

• Seamless coordination with Marketing, social media, Buying & Merchandising, and eCommerce Teams.
• Well-organized content library for easy access and usage across departments.

Requirements

• Bachelor's Degree or certification in a related field.
• Minimum of 5 years of experience in photography and videography, preferably within fashion, retail, or lifestyle brands.
• Proficiency in Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro, After Effects) or equivalent editing software.
• Experience in social media content creation and a deep understanding of trends, viral content, and brand aesthetics.
• Strong knowledge of camera operations, lighting, composition, and video editing techniques.
• Ability to work in a fast-paced environment, meet tight deadlines, and manage multiple projects simultaneously.
• Creative mindset with strong storytelling skills to enhance Skechers' brand identity.
• Strong organizational skills and ability to work both independently and collaboratively within a team.
• Availability to travel for store shoots, marketing activations, and brand events when required.

Application Closing Date
Not Specified.