Product Manager at a Leading Pioneer Whole-Food Firm - Workforce Group

Workforce Group - Our client, a leading pioneer in whole-food nutrition supplementation has a strong presence across multiple markets. The organisation is committed to delivering scientifically backed, nature-based nutritional products that support healthier lifestyles. Through a people-driven distribution model and a strong focus on quality, compliance, and education, the company continues to drive growth and innovation within the nutrition and wellness industry.

They are recruiting to fill the position below:

Job Title: Product Manager

Location: Lagos 
Employment Type: Full-time
Work Structure: Office-based with intensive regional travel
Reports To: Head of Field Development – Nigeria & West Africa

Role Summary

• The Product Manager will lead the strategic planning, positioning, lifecycle management, and execution of the company’s product portfolio in Nigeria.
• The role ensures that products remain market-relevant, scientifically credible, and fully compliant with regulatory standards, while being effectively supported through training, resource development, and strong engagement with distributors and internal stakeholders.

Key Responsibilities
Product Strategy & Lifecycle Management:

• Define and execute product strategies aligned with regional and local business objectives.
• Manage the full product lifecycle from concept development and launch to optimisation and phase-out.
• Conduct continuous market, consumer, and competitor analysis to support data-driven product decisions.
• Monitor product performance, market penetration, and feedback, and recommend improvements or enhancements.
• Lead product launches and go-to-market initiatives, including positioning, messaging, and field enablement.

Product Knowledge, Training & Field Support:

• Serve as the product subject matter expert for the Nigeria product portfolio.
• Respond to product-related enquiries from distributors via phone, email, and other communication channels.
• Deliver product knowledge training for distributors and internal teams to support sales and field development efforts.
• Facilitate presentations and public speaking engagements focused on product benefits and education.
• Attend meetings, seminars, and industry events within the health, nutrition, supplements, and cosmetics space to stay current with industry trends.

Cross-Functional Collaboration:

• Work closely with Quality Assurance, Regulatory Affairs, Marketing, Distributor Relations, Supply Chain, and other relevant teams to ensure effective product support and compliance.
• Support regional initiatives and collaborate with West Africa and broader regional teams as required.

Product Resources & Information Management:

• Develop, update, and maintain product literature, training materials, and educational resources.
• Manage the local Product Resource Centre, ensuring accuracy, relevance, and accessibility of information.
• Source relevant scientific articles and industry insights to support product positioning and education.
• Maintain product databases, subscriptions, reference materials, and information archives.
• Set up and manage databases to support product and information management activities.

Reporting, Administration & Projects:

• Compile and submit timely reports on product performance, training activities, and support initiatives.
• Maintain accurate records, documentation, and filing systems related to product activities.
• Use IT systems and digital tools effectively for reporting, analysis, and communication.
• Manage special projects and assignments as delegated by management.
• Ensure timely execution of responsibilities and submission of required deliverables.

Measures of Success

• Growth in product sales, contribution value, and market penetration.
• Successful and timely execution of product launches.
• High levels of distributor and customer product knowledge and satisfaction.
• Effective resolution of product-related enquiries.
• Strong regulatory compliance and quality adherence.
• Positive collaboration and feedback from internal and field stakeholders.

Education & Experience

• Degree or diploma in Nutrition, Dietetics, Pharmacology, Pharmacy, Biochemistry, Pharmaceutical Sciences, Marketing, or a related field.
• 3–5 years’ experience in product management, marketing, sales support, or a related commercial role.
• Experience in nutrition, FMCG, pharmaceuticals, or direct selling/network marketing will be an advantage.
• Sales and marketing experience is an added advantage.
• Public relations or communications qualification is desirable.
• Valid driver’s licence is required.

Technical Skills:

• Strong computer literacy, including MS Word, Excel, PowerPoint, and internet-based tools.
• Ability to compile, manage, and analyse product and business data.
• Strong database management, information handling, and reporting skills.

Behavioural & Core Competencies:

• Excellent verbal and written communication skills in English.
• Strong presentation and public speaking abilities.
• Confidence to engage and speak with large audiences.
• Excellent organisational and multitasking skills.
• Ability to work independently and collaboratively within a team environment.
• Strong attention to detail, time management, and prioritisation skills.
• Proactive, solutions-driven mindset with a positive “can-do” attitude.
• High level of professionalism and commitment to continuous personal development.

Application Closing Date
27th April, 2026.

How to Apply
Interested and qualified candidates should send their CV to: recruitment@workforcegroup.com using the Job Title as the subject of the mail.