Regional Medical Sales Manager at Lara's Medic Aid

Lara's Medic Aid is a doctor-led, tech-enabled home health service delivering high-quality clinic care, remote monitoring, and wellness services directly to patients in their homes.

We are recruiting to fill the position below:

Job Title: Regional Medical Sales Manager

Location: Lagos
Department: Sales
Reports To: National Sales Director / Head of Commercial
Industry: HealthTech / Medical Devices / Digital Health

Job Summary

• We are seeking a results-driven RegionalSales Manager to lead and grow our HealthTech sales operations within the assigned region.
• The role is responsible for driving revenue growth, managing key healthcare accounts, building strategic partnerships, and leading a team of medical sales representatives.
• The ideal candidate will have strong experience in medical or health technology sales, deep knowledge of the healthcare ecosystem, and proven regional leadership capability.

Key Responsibilities
Sales & Revenue Growth:

• Develop and execute regional sales strategies aligned with company targets.
• Achieve and exceed quarterly and annual revenue goals.
• Identify new market opportunities within hospitals, clinics, labs, and healthcare networks.
• Drive adoption of digital health solutions, medical devices, or SaaS health platforms.

Team Leadership & Management:

• Recruit, train, and mentor medical sales representatives.
• Set clear KPIs and monitor performance.
• Conduct regular field visits and performance reviews.
• Foster a high-performance, ethical sales culture.

Key Account Management:

• Build relationships with hospital administrators, procurement teams, clinicians, and decision-makers.
• Negotiate contracts and manage large institutional accounts.
• Maintain long-term partnerships and ensure customer satisfaction.

Market Intelligence & Strategy:

• Monitor competitor activities and market trends.
• Provide feedback to marketing and product teams.
• Participate in product launches and regional campaigns.

Compliance & Reporting:

• Ensure compliance with healthcare regulations and company policies.
• Maintain accurate CRM reporting and sales forecasts.
• Prepare regional sales reports and strategic plans.

Performance Metrics (KPIs)

• Regional revenue growth (%)
• Market penetration rate
• Customer acquisition & retention
• Team sales performance
• Forecast accuracy.

Qualifications & Experience

• Bachelor’s Degree in Business, Life Sciences, Pharmacy, Biomedical Engineering, or related field.
• 5 – 8+ years of experience in medical device, pharma, or HealthTech sales.
• 2 – 4 years of experience in team leadership or regional sales management.
• Strong understanding of hospital procurement processes.
• Proven track record of achieving revenue targets.

Key Skills & Competencies:

• Strategic sales planning
• Leadership and team development
• Negotiation and closing skills
• Strong communication and presentation skills
• Analytical and data-driven decision-making
• CRM proficiency (e.g., Salesforce, HubSpot).

Preferred Attributes:

• Experience in digital health or SaaS-based healthcare solutions.
• Existing network within regional healthcare institutions.
• Ability to travel extensively within the assigned territory.

Application Closing Date
14th March, 2026.