Business Development & Communications Executive at a Professional Firm

A professional firm located in Lekki Phase 1 is recruiting suitably qualified candidates to fill the position below:

Job Title: Business Development & Communications Executive

Location: Lekki, Lagos
Employment Type: Full-time
Reporting To: Managing Partner / Head of Business Strategy
Work Mode: Fully onsite

Job Brief

• The Business Development Executive will be responsible for the implementation of day-to-day marketing, sales, and business development initiatives for the firm’s legal services, training programs, consultancy, publishing, and legal reporting.
• The BD Executive will lead efforts to expand the firm’s client base, secure strategic partnerships, manage marketing campaigns, and support thought leadership.

Key Responsibilities
Client Development & Revenue Generation:

• Develop and execute business strategies to grow the firm’s client base across litigation, arbitration, and corporate advisory services.
• Identify and target high-potential clients across key sectors including maritime, oil and gas, mining, renewable energy, ICT, banking, and public sector entities.
• Drive revenue growth through retainer arrangements, training enrollments, legal consultancy, and law report subscriptions.
• Prepare client proposals, EOIs, and bid responses for corporate, government, and development agency briefs.
• Conduct business development outreach via calls, referrals, and in-person engagements.

Legal Training & Publishing Sales:

• Promote the firm’s legal training programs and workshops through digital, institutional, and alumni channels.
• Drive subscription and sales of the firm’s law reports, books, and publications to libraries, institutions, law firms, and individual practitioners.
• Support logistics for training and launch events, ensuring seamless coordination and participant satisfaction.

Market Intelligence & Brand Positioning:

• Monitor changes in the legal and regulatory landscape relevant to target clients.
• Develop messaging aligned with emerging issues: regulatory compliance, ADR trends, blue economy, ESG obligations, etc.
• Create tailored marketing materials including firm brochures, thought leadership pieces, press releases, and legal newsletters.
• Work with the associates and partners to align marketing content with current practice trends.
• Represent the firm at relevant maritime and legal industry events

Stakeholder Engagement & Strategic Partnerships:

• Establish relationships with key industry stakeholders: chambers of commerce, law societies, government departments, multinationals, and development institutions.
• Liaise with bar associations, maritime institutes, ADR centres, and corporate training units to promote firm services.
• Support partnership opportunities with international law firms, legal publishers, and research centres.

Digital Campaigns & CRM Management:

• Plan and execute campaigns via LinkedIn, email marketing, professional WhatsApp groups, and legal blogs.
• Manage firm’s digital presence including website updates, Google business profile, and online feedback channels.
• Maintain CRM systems and track interactions with clients, partners, and prospects.

Reporting & Market Analysis:

• Track performance metrics: client conversion rates, law report sales, training attendance, BD pipeline.
• Provide weekly/monthly performance reports and recommendations to senior management.
• Analyze gaps in firm service delivery reach and recommend new strategies or innovations.
• Identify emerging opportunities from policy changes, disputes, and industry developments.

Event Support & Representation:

• Provide on-site coordination for firm events, trainings, public lectures, and external conferences.
• Represent the firm in professional gatherings, expos, and industry panels to promote visibility and generate leads.
• Coordinate speaking engagements for the Senior Partner, partners, lawyers and authors.

Budget Oversight:

• Prepare and present marketing and BD budgets for approval, ensuring all campaigns and events are cost-effective.
• Track spending against performance to optimize ROI.

Qualifications & Requirements

• Bachelor’s Degree in Law, Business Administration, Marketing, or related discipline.
• Postgraduate diploma or certification in Marketing, Client Development, or Legal Practice Management is an advantage.
• 4–6 years’ experience in business development or client relationship management in a legal or professional services environment.
• Proven track record in achieving growth, managing stakeholder relationships, anddelivering marketing campaigns.
• Experience working with law firm partners, regulators, and corporate clients.
• Fluency in English; knowledge of legal publication platforms or academic publishing is a plus

Core Competencies:

• Excellent communication, proposal writing, and presentation skills.
• Strong networking and client engagement abilities.
• Sales, negotiation, and legal service packaging capabilities.
• Familiarity with professional services marketing, especially legal sector branding.
• Proficiency with CRM and email marketing tools.
• Creative design coordination for brochures and reports.
• Knowledge of Nigeria’s legal industry dynamics and B2B markets.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: info@akabogulaw.com using the job title as the subject of the mail.

Note: Only qualified candidates will be contacted.