SEO Specialist (Remote) at Busha Digital Limited

Busha was established in 2018 as a digital currency exchange platform where consumers and merchants can trade digital currencies such as Bitcoin and Ethereum. Busha has made efforts to be a trusted company in this domain and ensure that our platform is easy to use, accessible and user-friendly. Our focus is to use innovation and efficiency to build an open financial system.

We are recruiting to fill the position below:

Job Title: SEO Specialist

Location: Remote
Employment Type: Full-time

Overview

• We are looking for an SEO Specialist that is an enthusiastic, passionate SEO specialist to own the project execution and analysis that helps drive a best-in-class search strategy across our business. There are a few things we look for across all hires we make at Busha, regardless of role or team. We assess whether a candidate demonstrates our values: Clear Communication, Positive Energy, Efficient Execution, and Continuous Learning.

Responsibilities

• Partner with the Head of Growth on our link-building strategy to drive increases in domain authority across our different domains.
• Conduct in-depth keyword research and analysis.
• Daily monitor key SEO and business KPIs.
• Manage our team of writers and execute content briefs for our blog & website.
• Manage our local SEO and GMB strategy.
• Stay abreast of industry trends and best practices in search engine optimization
• Own reporting and analysis of performance metrics and regularly share them with the greater team
• Help promote SEO awareness and best practices across the organization including educating stakeholders
• Conduct routine technical SEO audits, increase page speed, and overall site health, manage on-site SEO to improve rankings and conversions, develop internal link building strategy, and optimize top content to improve rankings and conversions.
• Perform keyword research and competitive analysis.
• Understand and implement technical SEO audits and changes.
• Execute on-page optimizations.
• Manage content production by planning content calendars, managing writers (or collaborate with content writing teams), and supporting them on SEO.
• Devise and execute methods to track, report, analyze and improve SEO performance
• Collaborate with SEO managers and other in-house marketing teams (e.g. paid marketing).
• Collaborate with developers and product teams to implement necessary features and changes.
• Constantly develop new SEO tests and strategies.
• Present and communicate SEO strategies and projects to clients and/or internal stakeholders.
• Serve as the key SEO expert/advocate.
• Keep up-to-date with latest SEO trends, strategies and algorithm changes.

Requirements

• At least 3+ years of prior experience working in SEO.
• Good understanding of SEO best practices.
• Passion for SEO and internet marketing.
• Ability to create, justify, communicate and implement SEO strategies across teams and external agencies.
• Data-driven and analytical mindset.
• Attention to detail.
• Project management skills.

Nice-to-Haves:

• Experience working with SEO tools (e.g. Google Search Console, Google Analytics, Ahrefs, Screaming Frog, SEMRush)
• Experience and/or understanding of code (e.g. HTML, CSS, JavaScript).
• Experience and/or understanding of other marketing channels (e.g. PPC).
• Experience working with CMS'
• Experience with technical SEO.
• Excellent writing skills.

Application Closing Date
31st December, 2021.

Method of Application
Interested and qualified candidates should:
Click here to apply online