Marketing Director at Jumia Nigeria

Jumia is the largest e-commerce mall in Africa with over 100,000 unique visitors a day, buying everything from Fashion to Phones.Founded in 2012 in Nigeria, Jumia's mission is to revolutionize the concept of shopping by providing customers with the best online shopping experience.

Jumia is part of Africa Internet Group, a leading global incubator of startups specialised in e-commerce. Africa Internet Group is Africa's leading internet firm, with already over 3,000 employees in over 20 African countries and huge successes such as Jumia.com,Kaymu.com, Hellofood.com, Lamudi.com, Carmudi.com and Jovago.com. It is led by top talented leaders offering a great mix of local and international talents and is backed by MTN, Millicom and Rocket Internet.

Africa is one of the fastest growing economies in the world, offering excellent opportunities in a vibrant and booming environment. Its economic growth has enabled innovative businesses to flourish and this is where Africa Internet Group steps in.

We are currently looking for talented people to join our team and embark on an exciting journey in the core of:

Job Title: Marketing Director

Job Type: Full Time
Location: Nigeria
Department: Marketing

Introduction to the role
As Marketing Director, you are responsibile for organising Jumia's marketing activities and overseeing the development and delivery of a fully integrated marketing strategy.

Your areas of responsibility include:

• Managing and controlling the audience growth and customer acquisition across all channels including SEM, SEO, Affiliate, Social Media, Online and Offline campaigns, cooperation, etc.
• Managing, controlling and optimizing the marketing campaigns on the website of JUMIA
• Building relationships and striking partnerships with external marketing agencies and other partners
• Driving the daily marketing operations and coordinate promotions, advertising, public relations, creative campaigns as well as media issues
• Developing strategies that energize and strongly differentiate the JUMIA brand in the Ecommerce sector in Nigeria, positioning JUMIA as the online shop you can trust
• Managing the marketing budgets to drive sales with demonstrated ROI belong to your field of responsibility the same as working with the central marketing teams

Qualifications and Requirements

• A masters degree in a business or marketing related subject (e.g. media, economics or communication science); or equivalent experience
• Significant relevant professional experience in the marketing and/or consulting sector dealing with the implementation of different marketing channels
• Strong understanding of Organic and Paid Search, Email, Content Marketing and PR
• Proven track record of delivering audience growth, customer acquisition and cultivating brand awareness
• Ability to develop concepts, standards and processes and efficiently implement those in a complex, fast paced setting
• Demonstrated leadership capabilities and excellence in complex business situations
• Proven ability to effectively manage, develop and coach experienced team members
• Excellent analytical and organizational skills, data driven mindset and goal–oriented way of working
• Entrepreneurial spirit, hands-on personality as well as passion for the job
• Fluency in both written and spoken English is essential
• Great team player, strong communicator with excellent interpersonal and presentation skills

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should:
Click here to apply online